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Domo, Inc. operates a cloud-native AI and data products platform that primarily enables organizations to collect, integrate, analyze, and act on data in real time from across every business function. At its core is a suite of tools for data connection (with more than 1,000 pre-built connectors), data preparation including transform and ETL-like capabilities, a scalable data warehouse called Adrenaline, built-in visualization, dashboarding and reporting, and embedded and augmented analytics, all designed to be accessible with minimal technical overhead. Key features include interactive dashboards, natural language or conversational AI agents, workflow automation, data governance and writeback functionality.
Beyond its core analytics and business intelligence offering, Domo provides application development tools, such as low-code and pro-code options, and embedded analytics through Domo Everywhere. Users can build custom apps using the App Dev Framework, SDKs, and drag-and-drop interfaces. The platform supports AI tools like automated machine learning, data science capabilities via integration with Jupyter notebooks and external ML engines, and tools for deploying custom AI agents that extend use cases from reporting into predictive insight and action.
Domo's operations focus largely on the United States, which generates roughly 79 percent of its revenue, with the rest coming from international markets including Western Europe, Australia, Japan, and India. It serves multiple industries, including financial services, healthcare, pharmaceuticals, energy and technology, across business units from sales and marketing to operations, human resources, and finance. The platform is cloud based, with data storage, processing and analytics hosted in the cloud, though it supports federated queries so that data residing in customers' own warehouses can be queried without being moved. Security, governance, and compliance capabilities are integral, including role-based access controls, audit trails, and data lineage tracking.
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